Rahool Talukdar joins Digital Refresh Network as Head of Creative

Digital Refresh Networks an AI-assisted content solutions company that is a pioneering force in the realm of digital strategy optimization, has appointed Rahool Talukdar as Head of Creative.

In his current role at Digital Refresh Networks, Talukdar will deliver fresh narratives through not merely advertising but a larger canvas of Content - a game DRN plans to explore big time in the coming years through long form, short form, Content for Commerce, OTT Stories for brands and other segments.

With 16 years of experience in advertising across agencies of various sizes and nature, Talukdar has worked for wide array of industries and clients therein like Hyatt Hotels, Reid n Taylor, Shaze Luxury, Finolex Cables and Pipes, State Bank of India, Worldoo.com, Kalpatru Realty, Kotak Mahindra Bank, White Hat Jr, Fossil Watches, Invisalign, and Jeevanlite Cooking oil, among others.

His last stint with Dentsu saw him emerge as a creative leader in the digital space where he spearheaded a team that delivered not only award-winning work across social media but also created a model of profitability through Dynamic Creative Optimisation for performance creatives.

“I am excited to be a part of DRN at this stage because there hasn't been a better time to be a creative mind in the business, as the power of storytelling through content is unlocking its true potential today. I am looking forward to adding to the growth story of DRN,” said Rahool Talukdar, Head of Creative at Digital Refresh Network.

Barin Mukherjee, Chief Executive Officer, Digital Refresh Network, expressed his views on the latest inclusion to 160-member content creators’ team by saying, “Anticipating Rahool’s guidance in driving creativity at DRN, drawing upon his extensive advertising expertise across various agencies. As a seasoned professional in the creative communications realm, he is poised to introduce a fresh perspective to the projects emanating from DRN.”