Reddit acquires short-video social platform Dubsmash

Popular online platform Reddit has acquired short-form video social platform Dubsmash. 

According to media reports, Reddit aims to bring the teams together to create the Dubsmash experience with its own community growth engine. 

The entire Dubsmash teams including co-founders, Suchit Dash, Tim Specht and Jonas Druppel will join Reddit. 

Reddit will be integrating Dubsmash's innovative video creation tools into the company to empower the creators on their platform to express themselves in new ways. 

According to media reports, Dubsmash enables more than one billion video views per month. Reddit users post millions of videos on the platform which further increased by 2 times in 2020.