Royal Stag is now the Official Sponsor of ICC World Cup 2019
Royal Stag has partnered with the International Cricket Council (ICC) that further strengthens the brand’s ties with Cricket, the sport loved by more than one billion adult fans the world over. The partnership, which runs through 2023, confirms Royal Stag as official sponsors of cricket's international events, including the upcoming big-ticket calendar events – the ICC Cricket World Cup, ICC T20 World Cup and ICC World Test Championship.
In December 2018, Royal Stag announced its TVC campaign, “It Starts with You. Make it Large.” True to the brand’s iconic status, the campaign features 7 world class cricketers – South Africa’s Faf du Plessis, England’s Ben Stokes, India’s KL Rahul, West Indies’ Andre Russel, New Zealand’s Kane Williamson, Australia’s Mitchell Starc & Sri Lanka’s Angelo Mathews. Royal Stag has enrolled this legendary brigade of brand ambassadors who are the perfect personification of dreaming, achieving and making it large.
To extend the celebrations to their consumers, Royal Stag will soon be announcing its latest World Cup campaign for the consumers.