Sony Pictures Network's ongoing Campaign features Anurag Thakur

Sony Pictures Network ongoing Campaign: "Iss Baar 100 Paar" Features The Hon’ble Union Minister for Youth Affairs & Sports and Information & Broadcasting, Shri Anurag Singh Thakur, who shares a special message for our athletes as they prepare for a historic 19th Asian Games Hangzhou 2022, this September.

"Iss Baar 100 Paar" is an inspiring initiative that embodies the spirit of determination, excellence, and unity as we gear up for the upcoming Asian Games.

Sony Sports Network (SSN) has initiated the 150-day countdown for the 19th Asian Games Hangzhou 2022 and also launched a campaign that aims to urge the people to support the Indian contingent at the event. The campaign also aims to inspire and encourage Indian athletes to attain the target of securing 100 medals at the Asian Games.

The objective is also to instill a sense of national pride in the Indian athletes and garner support from the country as they participate in the games.