Spikes Asia 2012: Final juries announced

Spikes Asia has announced the final juries; Craft, Creative Effectiveness, Branded Content & Entertainment and Integrated, who complete a world-class collective of 75 regional industry experts. Jury members will convene in Singapore during the Festival to judge entries into Spikes Asia, the regional creative advertising and communications festival for Asia Pacific, taking place 16-18 September.

 

Eugene Cheong, Chief Creative Officer, Ogilvy & Mather Asia Pacific – Jury President 

Ali Shabaz, Chief Creative Officer, Grey Group, SE Asia 

Eddie Wong, National Executive Creative Director, Draftfcb, China 

Jureeporn Thaidumrang, Founder & Creative Chairwoman, NudeJEH, Thailand 

Michael Ritchie, Executive Producer, Revolver Film, Australia 

Patrick Tom, Executive Creative Director, TBWA, Vietnam 

Subhash Pinnapola, Executive Creative Director, Leo Burnett, Sri Lanka

 

Creative Effectiveness Jury: 

Chris Thomas, Chairman and CEO BBDO Asia, Middle East & Africa, Chairman of Proximity Worldwide, BBDO Proximity, BBDO/Proximity, Global – Jury President 

Jamie McKay, Managing Partner, BWM, Australia 

Jane Lin-Baden, CRM Practice Leader, Isobar Asia Pacific, China 

Jarek Ziebinski, President, Leo Burnett, Asia Pacific 

Rob Campbell, Regional Head of Strategy, Wieden+Kennedy, Asia Pacific 

Rupen Desai, Regional President, Lowe + Partners, Asia Pacific 

Tim Broadbent, Global Effectiveness Director, Ogilvy & Mather, Global

 

Branded Content & Entertainment Jury: 

Michael Hilliard, Executive Producer, Finch, Australia – Jury President 

Achilles Li, Executive Creative Director, Wieden+Kennedy Shanghai, China 

Ben Heyhoe Flint, Head of Asia Pacific, Fuse, Asia Pacific 

Manisha Tripathi, Managing Partner, SMG/Liquid Thread, India 

Richard Powell, Business Director & Head of Content, BBH Asia Pacific, Asia Pacific 

Steve Back, Chief Creative Officer, Ogilvy & Mather, Singapore 

Tony Bradbourne, Co-Founder & Creative Director, Special Group, New Zealand 

Yuya Furukawa, Executive Creative Director, Dentsu, Japan

 

Integrated Jury: 

Amir Kassaei, Chief Creative Officer, DDB Worldwide, Global – Jury President 

David Guerrero, Chairman & Chief Creative Officer, BBDO Guerrero, the Philippines 

Dominic Proctor, President, GroupM Worldwide, Global 

Glenn Osaki, President, MSL Group Asia, Asia Pacific 

Michael Hilliard, Executive Producer, Finch, Australia 

Morihiro Harano, Creative Director, Founder, PARTY, Japan 

Tay Guan Hin, Regional Executive Creative Director, JWT, SE Asia 

Thierry Halbroth, Executive Creative Director, McCann Worldgroup, China 

Tina Manikas, Executive Vice President, Global Retail & Promotions, Draftfcb, Global 

Yang Yeo, Chief Creative Officer, JWT, China

 

About the juries Philip Thomas, Chief Executive Officer of Lions Festivals, comments, "It’s really important to be launching the new Creative Effectiveness and Branded Content & Entertainment categories at Spikes Asia this year and we have got some highly regarded, key experts on these inaugural juries. They join an outstanding line-up of talent and we look forward to seeing which work these four juries decide to honour at this year’s awards."

 

In addition to these members of the jury, Roy Poh, Executive Creative Director of Beautiful, Singapore, will be joining the Design jury and Karen Flynn, Managing Director of Euro RSCG Siren, Singapore, will join the PR jury due to the high increase of entry numbers in these two categories.