Star Sports wins Multiple Honors at Indian Digital Media Awards 2017
Star Sports, India’s leading sports broadcaster, won 3 awards at the recently concluded Indian Digital Media Awards 2017 (IDMA), with Kabaddi emerging as a strong performer, off the mat. IDMA recognizes and celebrates work in the digital media space, specifically, internet, mobile, gaming, social media and the blogosphere.
Pro Kabaddi Season 3 and 4 bagged a Gold in the Best Integrated Media Campaign category. Khel Kabaddi, a unique and interactive online game which offered fans a virtual connect with kabaddi, earned a Bronze in the Best Use of Web Based Games category. In addition to this, Star Sports picked up another Bronze for Kabaddi World Cup in the Best Use of WAP/Html/Other Sites for Mobiles category.
A Star India spokesperson said, “It is a great honor to be awarded multiple accolades at the prestigious Indian Digital Media Awards 2017. It is a firm endorsement of the fact that Star Sports is undertaking innovative and the best-in-class digital marketing initiatives. These awards encourage us to continue delivering path-breaking campaigns that help fans get closer to their favorite sports. We would also like to congratulate the other winners for their outstanding work.”
Award Summary:
Sr. No. |
Award |
Category |
Campaign |
1 |
Gold |
Best Integrated Media Campaign |
Pro Kabaddi Season 3 & 4 |
2 |
Bronze |
Best Use of WAP/HTML/Other Sites for Mobiles |
Kabaddi World Cup |
3 |
Bronze |
Best use of Web Based Games |
Khel Kabaddi |
4 |
Best Digital and Social Media Advertiser |
Star India |
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