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Star Sports wins Multiple Honors at Indian Digital Media Awards 2017

Star Sports, India’s leading sports broadcaster, won 3 awards at the recently concluded Indian Digital Media Awards 2017 (IDMA), with Kabaddi emerging as a strong performer, off the mat. IDMA recognizes and celebrates work in the digital media space, specifically, internet, mobile, gaming, social media and the blogosphere.

Pro Kabaddi Season 3 and 4 bagged a Gold in the Best Integrated Media Campaign category. Khel Kabaddi, a unique and interactive online game which offered fans a virtual connect with kabaddi, earned a Bronze in the Best Use of Web Based Games category. In addition to this, Star Sports picked up another Bronze for Kabaddi World Cup in the Best Use of WAP/Html/Other Sites for Mobiles category.

A Star India spokesperson said, “It is a great honor to be awarded multiple accolades at the prestigious Indian Digital Media Awards 2017. It is a firm endorsement of the fact that Star Sports is undertaking innovative and the best-in-class digital marketing initiatives. These awards encourage us to continue delivering path-breaking campaigns that help fans get closer to their favorite sports. We would also like to congratulate the other winners for their outstanding work.”


Award Summary:


Sr. No.






Best Integrated Media Campaign

Pro Kabaddi Season 3 & 4



Best Use of WAP/HTML/Other Sites for Mobiles

Kabaddi World Cup



Best use of Web Based Games

Khel Kabaddi


Best Digital and Social Media Advertiser

Star India


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