The Social Street account value reaches 50 crores
Pratap Bose, the Founding partner and Chairman of The Social Street, has put a Facebook update that hints at an account win close to Rs 50 cr. He announced this in an unconventional way by posting his picture in the company shirt with the caption “This shirt is now worth 50 crores. I better keep wearing it for all our new pitches henceforth.”
Pratap Bose was a part of DDB Mudra Group till April 2014 before calling it a day to launch his new media and communication venture, The Social Street. The Social Street is known to be a digitally driven agency combining the best in technology processes and systems. The agency specializes in branded content and entertainment, shopper marketing, media, out of home, retail, sport marketing, event and promotions, rural marketing, trade and youth marketing in Mumbai, Delhi and Bangalore.
We tried contacting Pratap Bose for his comment but he refused to divulge any details at this juncture.