VI-John India announces Ayushmann Khurrana as the new brand ambassador for VI-John shaving foam

VI-John India, one of India’s largest FMCG company with products across personal care, oral care, skin care, hair care etc. today announced multi-talented, Bollywood actor and singer Ayushmann Khurrana as the brand ambassador for VI-John Shaving Foam.

As per the terms of the contract, the ace actor will endorse shaving foam through advertising campaigns, which will be unveiled soon. As the brand ambassador, Ayushmann will be featured in a new integrated 360-degree campaign for VI-John shaving foam which will run across TV, print and online channels rolling out from April 15’2016. With this endorsement, Ayushmann will join Bollywood’s King Khan – Shahrukh Khan who also endorses VI-John Shaving cream and foam.

Commenting on the association, Mr. Harshit Kochar, Director, VI-John India said, “We are delighted to have multi-talented Ayushmann Khurrana on board as this association will help build a strong connect between the brand and consumers especially youth who admire his music and take him as their role model. Ayushmann who wears different caps of a singer, lyricist and actor, has a mass appeal and connects well with our brand philosophy”.

Ayushmann Khurrana added, “It’s a great feeling to be associated with VI-John and endorse a product associated with superstars like Shahrukh Khan. VI-John and its products have a tremendous mass appeal and strive to offer the customer a great experience every time.”

VI-John is one of India’s largest FMCG company with products across personal care, health care & cosmetics. Its product portfolio includes a wide range of products across different categories like Shaving Creams, Toiletries, Perfumes/Deo's, Talcum Powders, Skin Care (Winter) and Hair Care products. __