Viewers preferred to watch CNN-IBN during Bihar Poll results
CNN-IBN was also the Most Watched English News Channel in the entire Bihar Election Season. The channel garnered maximum GRP's across audiences in All India market across the six phases of polling. (Source: TAM, GRPs, All India, Period: 21, 24, 28th Oct & 01st , 09, and 20th Nov '10; TGs: CS AB 15-54, CS AB 25-54, CS AB Male 25-54, CS AB 25+, CS AB Male 25+)
Rajdeep Sardesai, Editor-in-Chief, CNN-IBN, IBN7 and IBN-Lokmat, said, "Getting the post poll predictions right yet again is really a triumph for the best team in political journalism. Also the fact that CNN-IBN was the No.1 English News Channel across the six phases of polling shows the fact that the discerning audience trusts us when it comes to news of national importance."
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