Vigor Media Worldwide India office bags PR mandate for Ajit Industries

Vigor Media Worldwide has bagged the PR mandate of Ajit Industries Private Limited, one of the leading Industrial tapes manufacturers in India. Ajit Industries (AIPL) is engaged in manufacturing and marketing of various types of Pressure Sensitive Self Adhesive Industrial tapes and Die-Cuts. The contract comes as another acknowledgement of Vigor Media Worldwide’s exceptional expertise in PR and communication.  The role of Vigor Media Worldwide will be to build a strategic communication framework for AIPL and further strengthen its indomitable leadership positioning in the industry.

As a part of the mandate, Vigor Media Worldwide will also help AIPL drive its massive expansion plans through exceptional media and communication strategies engaging the stakeholders effectively. Vigor Media Worldwide won the prestigious account after an aggressive multi-agency pitch followed by a competitive bidding process. The mandate for AIPL will be handled by the Delhi-NCR office of Vigor Media Worldwide with the support from its proficient and dedicated team along with its dexterous national and global associates for greater visibility and strong positioning of brand AIPL among targeted segments.

Mr. Ajit Gupta, Founder & Managing Director, Ajit Industries Private Limited said, “We are truly excited to have partnered with Vigor Media Worldwide and through this association, we look forward to connect effectively with all of our stakeholders. While we have put our strong foot forward in the world of media and communication, we believe the exceptional expertise of Vigor Media Worldwide in this domain will help us charter new territories. We must admit their in-depth understanding of this segment is truly amazing and they enjoy a distinct positioning in media and communication landscape.”

Commenting on winning the PR mandate of Ajit Industries Private Limited, Mr. Nilanjan Chakrobarty, CEO, Vigor Media Worldwide said, “We are delighted to be appointed as the strategic communication partner of Ajit Industries Private Limited which has emerged as a pioneer in this category of self-adhesive tapes. We are committed to deliver them well-planned and innovative communication strategies to jointly achieve their expectations towards growth and expansion across the country.”

With a vast global experience of more than 25 year in the self-adhesive tapes industry, Ajit Industries Private Limited is in the process of achieving deeper consolidation across the markets in India. Started with a vision to be the leader in the category, today Ajit Industries holds a place of pride in the industry. Under the astute leadership of Mr. Ajit Gupta, it enjoys the reputation of being the game changer in the industry. It has also launched a mission green campaign and to grow this initiative they have appointed Legendary Cricketer Kapil Dev as its brand ambassador.

Vigor Media Worldwide has cross-sectoral expertise spanning across Real Estate, Education, Lifestyle, FMCG, Hospitality, Healthcare, Technology, Security, Consulting and a host of other sectors of the economy. Its client portfolio includes top-of-the-line brands in the industry with recurring association across years.