Webinar: Join the emerging client-media agency discussions in COVID-19 era today
The global Coronavirus pandemic and the subsequent nation-wide lockdown have led to massive disruptions in people’s lives and businesses. Industry experts have been analysing the short-term and long-term impact over the last few weeks.
Brands and agencies have had to adapt to the disruption rapidly not only while communicating with the audience, but also change the way work is executed with the support of innovation and technology.
A rapid and strong shift to digital has been made and any plan or strategy that existed will not be effective in the current scenario, leading changes in strategy, communication and, media planning and buying.
With lockdown restrictions being lifted, companies are gearing up for operational efficiency in the COVID-19 era, as we all will have to learn to live and thrive with the virus in our midst. Keeping this in mind, Adgully is continuing with its industry-leading webinar series and presents the latest endeavour, ‘Reimagining Client-Media Agency Dynamics in the COVID-19 Era’. Leading names from the industry will discuss and analyse on how the client-media agency relationship will undergo change and evolve to meet the demands of the new normal.
Joining the discussions will be:
Shashi Sinha, CEO, IPG Mediabrands India (Moderator)
Ashish Bhasin, CEO APAC and Chairman India, Dentsu Aegis Network
RS Sodhi, Managing Director, Gujarat Cooperative Milk Marketing Federation (Amul)
Gaurav Sinha, Head of Marketing and PR, Audi India
Prachi Mohapatra, CMO, fbb, Future Group
Karun Gera, President - Ad Sales, Lokmat Media, will deliver the opening address.
Date: Tuesday, June 16, June 2020
Time: 4 pm to 5 pm
Follow @adgully on Twitter for further updates.
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