ACK Media launches National Geographic Traveller in India!

ACK Media launches National Geographic Traveller, the travel magazine from National Geographic. The magazine will be available in bookstores and newsstands across the country from the 1st week of July 2012 with a price tag of Rs 120.

 

In 2011, ACK Media and the National Geographic Society announced a magazine partnership to publish the Indian edition of National Geographic Traveller. The leading distribution house, India Book House (a subsidiary of ACK Media), which manages the distribution for National Geographic’s flagship magazine, will manage the distribution for National Geographic Traveller India as well. National Geographic Traveller India’s tag line is Nobody Knows This World Better. It is an inclusive travel magazine that is all about immersive travel experiences. It is also about family travel, about fascinating travel stories, about new ways of exploring old destinations, and also about being a responsible traveller.  National Geographic Traveller India is the storyteller that covers destinations in ways that inspire readers to travel. More than 80% of the content in National Geographic Traveller India is generated locally. Advertisers have a platform to reach the intelligent, discerning and affluent Indian travel magazine reader. Judging from the fantastic response to the launch issue, advertisers are excited to be associated with the magazine. National Geographic Traveller India will be produced to the same high standards of its international partner, with the same look, and the familiar yellow-bordered cover.

 

Manas Mohan is the Publishing Director for National Geographic Traveller India. Travel writer and travel guidebook author Niloufer Venkatraman, has been appointed as the Editor-in-Chief and  Eric D’souza is VP, Advertising Sales.

 

 Manas Mohan, Publisher, National Geographic Traveller India & COO, ACK Media said: “I am honoured to be associated with National Geographic Traveller India. It is a huge achievement for ACK Media to partner with National Geographic Society to bring out the Indian edition of National Geographic Traveller. The hard work has paid-off, with a fantastic response from advertisers, and I am eagerly waiting for the positive review from our readers.”

 

Niloufer Venkatraman, Editor-in-Chief, National Geographic Traveller India said: “At National Geographic Traveller India we bring together travel and culture, travel and experience, travel and story-telling. Our intention is to inspire more travel to more places, in our vast country and across the world, for the whole family. National Geographic Traveller India tries to bring variety to the experience of travel, inspiring all kinds of journeys from sedentary to super-active ones. Additionally, we are committed to spreading awareness about sustainable travel, and to ensuring that travel destinations endure for future generations.”

 

Abizar Shaikh,Director, IBH  said "IBH is proud to be the exclusive India distributor of the ‘National Geographic Traveller’. All of us at IBH have been waiting with bated breath for months for the launch of this truly global, world class product. IBH will bring in all its energy, passion and drive to ensure the ready accessibility of NGT for readers across the country by making it available at every possible retail outlet in India. We are confident that NGT will be the crown jewel in the IBH range of magazine offerings."