Ad Land’s Young Guns: Chirag Jain, Co-founder, SocialTAG
Chirag Jain is Co-founder of SocialTAG and an all-time experimentalist. He is working to build an awesome economy, where brands find the right voice to spread out their cause and creators find the best partnerships. Apart from this, he likes learning, analysing, and breaking down the science behind marketing campaigns.
In conversation with Adgully, Chirag Jain, Co-founder, SocialTAG, speaks about journey with his venture, five years plan, long term career in influencer marketing and more.
What is your venture SocialTAG all about?
We at SocialTAG are a creative content influencer marketing company helping brands generate trust and engagement with the power of distribution and strategy.
What particular skill sets do you think you bring to the table to excel in your venture?
With an experience of 5+ years in this industry and working with the biggest of brands and agencies, I have an indepth understanding of influencer partnerships and content Integrations.
We started SocialTAG with a clear vision of becoming a brand’s advisor and helping them connect with the most appropriate creators for their brand and providing them ROI and impact-driven results.
Icons in this field you look up to and how they have influenced you and your work?
Aman Gupta – he is someone who inspires me a lot in my journey and after talking to him, I realised that our stories are somewhat similar.
What are the five most productive things that you do in your everyday routine?
Apart from eating healthy and regular workouts, I try to learn and experiment with new things, stay updated about the creator economy and surround myself with the right set of people.
Do you think a career in this field is a viable one in the long term?
I am very sure about it, Influencer marketing plays a very important role for majority of the brands and will keep growing massively!
What does it take to succeed in a career?
I strongly believe that these 5 things can help you succeed in any career:
- The greed and willingness to learn and improve
- Self trust and confidence
- Growing your network
- Strong work ethics
- Timely evaluation of your performance
What would be your advice to youngsters planning to enter this industry?
Get knowledge about the industry before you enter to understand if it is right for you and once you step in, be passionate about your work and be open to feedbacks and new learnings.
Where do you see yourself and your company in five years’ time?
I am confident that SocialTAG will be the most trusted partner to the brands that we work with in not just the primary executions, but educating the brands with right strategy.