Candid ends 2011 on a high; Adds 7 new clients to its portfolio

Candid won activation campaigns for several new brands this quarter (October, November & December). The company is conceptualising & executing activation campaigns for Radio City, MyCityWay, Mothercare, USL, Wipro, Marico & Wrangler.

For all of these clients, Candid has conceptualized extensive experiential and digital activation campaigns targeting specific target groups. The activation campaigns span across multiple formats such as retail promotions, school contact programs, launch events, in-store & college promotions, etc.

Atul S Nath, Managing Director, commenting on these developments, mentioned, "The most exciting development of 2011 has been the extensive work we are doing in amplifying our experiential campaigns through on-line activation. Our expertise in this space has been crucial in winning new business from clients in this quarter. Prospects for 2012 never looked brighter!"