Doceree ramps up DEI efforts with launch of global governance program

Doceree, the first global network of physician-only platforms for programmatic messaging, has reinforced its commitment to Diversity, Equity and Inclusion (DE&I) by introducing a global company-wide initiative, involving a series of measures to build a cohesive environment for its employees spread across different markets.

The DE&I initiative bolsters Doceree’s diverse and inclusive work culture, opening up opportunities for people from different geographies, ethnicity, beliefs and gender. 

To champion the causes of DEI, it introduced a 5C model constituting ‘Comprehension, Compliance, Coaching, Commitment and Consolidation’. Under this, the following inclusions have been made to its governance program: 

Comprehension - Engaging with external DEI experts/champions to understand what all DEI compliance entails, and best practices around DEI. Thereafter baselining ourselves, and planning our DEI journey.

Compliance - Developing appropriate systems and policies to align ourselves to our DEI vision, structurally as well as behaviourally. E.g., tie up with recruitment partners who are committed to Diversity.

Coaching - Conducting training sessions around DEI, to build awareness. Making DEI training an integral part of our onboarding process. Coaching team members to recognize and overcome unconscious biases that creep into our day-to-day behaviours.

Commitment - Signing of a pledge by the entire Doceree family to formalize our commitment towards DEI . Consciously endeavouring to list out and exhibit inclusive behaviours within our teams.

Consolidation - Forming discussion forums to share our experiences and learnings around DEI. Creating a helpline for team members to call-out in case they observe a DEI non-compliant action/behaviour.

“We have identified that our people are our biggest enablers and supporters. So as we continue to innovate, evolve and expand globally, safeguarding their identity and interests is paramount for us,” said Harshit Jain MD, the Founder and Global CEO, Doceree.

“The endeavour is to nurture a safe and healthy workplace culture that encourages productivity and enables overall business growth, through amplified influx and exchange of thoughts, innovative ideas, and business decisions”.

Doceree employees across the US, UK & Europe and India pledged to creating and sustaining a ‘One Team’ culture globally.