Fastrack rallies with the party crowd in its new 'After Party' campaign

Natives of the night, pulsate to rhythm and style, as the party leaves behind crazy memories of adventure and wild instances.

Fastrack, India’s most loved youth fashion accessories brand and the harbingers of the dare-it-all attitude, dives in to the scene, with its latest ‘After Party’ campaign. Showcasing a range of colorful and stylish sunglasses Fastrack’s new campaign captures the bold drama of the morning after in its various forms and tells the party crowd that if you didn’t wake up with a story, you weren’t at the right party!

Shedding insight on the campaign, Hemal Panchamia, Marketing Head, Fastrack, said, “The After Party campaign from Fastrack echoes the voice of the free-spirited party goers. The youth of today stop at nothing, and are always geared up to keep the party going. The campaign chants their mantra of getting on with it, as Fastrack is there to complement the tell-tale signs of outrageous nights, unexpected turn of events, crazy memories and to shield them in the aftermath.”

Speaking directly to the wild spirited youth, the campaign promotes Fastrack’s latest range of snazzy and edgy sunglasses for guys and girls, priced between Rs.1195 and Rs.1995.