FremantleMedia names Donna Wiffen as Head of Worldwide Drama!

FremantleMedia, one of the largest creators and producers of television brands in the world, today announced the promotion of Donna Wiffen to Head of Worldwide Drama, with Claire Tavernier remaining Head of FremantleMedia’s central new media division FMX, as part of a strategic separation to distinguish and heighten focus on the key areas of drama and digital. Both executives will be based in London and report to FremantleMedia’s CEO, Cecile Frot-Coutaz.

 

Cecile Frot-Coutaz, CEO, FremantleMedia said: “Donna’s promotion and the creation of distinct leadership for Worldwide Drama will better enable us to support and develop our drama offering at what is a very exciting time for the genre. Donna is a drama specialist and has already played a significant role in furthering our scripted business around the world. Her expertise in drama and her knowledge of FremantleMedia make her the perfect person to build on our existing position and lead Worldwide Drama at FremantleMedia as we intensify our focus on the development and production of scripted content internationally. Claire Tavernier will now focus exclusively on the continued success of our central new media division FMX and on furthering our position in the digital arena.”

 

As Head of Worldwide Drama, Donna Wiffen will support drama strategy and production around FremantleMedia’s global network, including the development, acquisition and rollout of all scripted formats as well as leading and facilitating best practice. Wiffen has extensive experience in drama and production, most recently as SVP, Production and Network, Worldwide Drama at FremantleMedia, a role she held since 2009. Prior to this she was the Head of Drama Production for FremantleMedia’s UK production arm. She has also held senior management positions with the BBCWW backed company Cliffhanger and Endemol.