Heineken reaches out to Football fans in India!

Heineken, the world’s iconic premium beer brand, which is now available and enjoyed all across India, is looking to offer an ultimate assignment to one lucky football fan from India  - a chance to be ‘Heineken’s Social Reporter,’ and report live from the UEFA CHAMPIONS LEAGUE FINAL to be held on May 25th 2013 at Wembley, London.

Heineken is looking to recruita ‘Man of the World’ from India, to live the Heineken Experience and report on it. The attempt is to recruit a suitable football fanwho is digitally savvy with reasonable socially clout; is creative, witty, passionate and eager,to report on the UEFA Champions League Final weekend for Heineken’s Social Media channels in India.  The initiative is an extension of the brand’s global campaign THE CANDIDATE, and is part of Heineken’s activation of the UEFA Champions League sponsorship in India.

The selected candidate will also meet and exchange notes with Guy Luchting (the selected candidate featured in THE CANDIDATE) as part of the Heineken Experience at the UEFA Champions League Final in London.