HT Media appoints Rajiv Beotra as Executive Director - Revenues, Ad & Distribution
Rajiv Beotra previously the head of English business at HT Media has been elevated to Executive Director and will be in charge of revenue, advertising and distribution. Beotra who joined HT Media in 2016 will now report directly to Someshwar Batra, Managing Director and CEO of HT Media.
Beotra has over 24 years of working experience across various industries and geographies. Before joining HT Media, he was with Star where he managed the digital revenues for Hotstar for sports properties. Additionally, Beotra spearheaded the creation of the revenue model for new domestic leagues such as Indian Super League and Pro Kabaddi League, and the IPL digital revenue model, and led the sales organisation restructuring across the sports and entertainment organisations, as well as the sales automation initiative.
Beotra has been mandated to synergize the HT English editions, ensure speedier decision-making, optimize the price benefits for customers, and deliver HT’s commitment to give readers an exceptional media experience that is informative, educational, and entertaining, and a key part of their daily lives.