IDP Education appoints Weber Shandwick as its Communication Partner

IDP Education, a leader in global education services has appointed Weber Shandwick as their strategic PR agency for India.

IDP is an Australian-listed company that operates in more than 50 countries and receives 100 million website visits per year. In India, IDP has 69 offices across 61 cities, each supported by highly qualified education experts offering in-person and virtual support.

As the strategic communications partner, the agency will oversee all aspects of communication and messaging for IDP India, including corporate reputation, brand awareness, and key stakeholder management.

Piyush Kumar, Regional Director (South Asia and Mauritius), IDP Education, “For IDP Education, we are committed to shaping the future of international education by empowering as many students as we can with the best resources and information to achieve their global goals. Weber Shandwick’s deep expertise in brand communication perfectly aligns with our brand ambition. We are delighted to collaborate with them at this crucial time to strengthen our messaging and communication and are looking forward to it.”

Sushmita Bandopadhyay, Executive Vice President, Weber Shandwick, “Overseas education continues to be a precious choice for both students and parents. We are pleased to partner with IDP India in strengthening their position as the preferred choice for students exploring higher education to advance their careers outside the country. We believe Weber Shandwick is well poised to deliver integrated and impactful communications using a channel-agnostic approach. "