Indegene launches its New Logo & Brand Identity

Indegene, a technology-led healthcare solutions  provider, today announced its new brand expression, aligned with its purpose to enable healthcare  organizations be future ready. 

The healthcare industry’s mission has been tested and proven to its limits in the last year. In a short  span of time, healthcare organizations developed life-saving products, while pivoting to a digital-first  operating model. Indegene played a key role in this transformation. 

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Its deep industry expertise is paramount to enable a bold vision for healthcare organizations. Its fit for-purpose technology is vital to accelerate business and health outcomes. And its agile operating  model is crucial to adapt to an ever-changing world. The three capabilities together enable healthcare  organizations become ready for the future. 

That is why Indegene’s purpose is – To enable healthcare organizations be future ready 

Manish Gupta, Cofounder and CEO, Indegene said, “From our founding days, we focused on building  an organization dedicated to healthcare and one that modernizes its operating practices. We believed  technology is important to enable outcomes and our team thought of use cases that were often  ahead of the times. Even then, we wanted to enable healthcare organizations be ready for the future.  Our brand purpose is a natural articulation of our founding principles.” 

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Indegene’s new logo and brand expression reflects who it truly is - a technology-led healthcare  solutions provider. It represents the convergence of healthcare and technology. It stands for the  coming together of modern practices in healthcare operations, while retaining the best of the  traditional ones. Together, these drive the industry towards future readiness. Every time Indegene’s  customers, partners and employees experience the FRH (Future Ready Healthcare) mark, they know  they have Indegene’s deep industry expertise and technology coming together to enable their future  readiness. Indegene’s brand is simple, contemporary and energetic - just like its team. 

Indegene’s technology platforms are now branded NEXT. These contextualize Artificial Intelligence  (AI), Machine Learning (ML) and Natural Language Processing (NLP) to scale healthcare outcomes in  a non-linear way. They also use disruptive technologies such as Natural Language Generation (NLG),  Graph Model and Machine-In-The-Loop to create the next generation of fit-for-purpose applications across the clinical, medical and commercial phases of the product life cycle.

Finally, Indegene also announced a platform to host strategic and operational conversations amongst  industry leaders on the future of the industry. The platform, called Future Ready Healthcare  orchestrates inspiring conversations and thought-provoking content from healthcare leaders to build transformation capabilities and culture.