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India Digital Awards: Top honours for Aruna Sundararajan, Nykaa’s Falguni Nayar

Aruna Sundararajan, Secretary, Department of Telecom, Government of India, was adjudged as the Digital Woman of the Year along with Falguni Nayar from Nykaa, while film director Karan Johar was adjudged as the Social Media Person of the Year at the 9th India Digital Awards presented by IAMAI. 

Interactive Avenues won the Digital Agency of the Year, while the coveted Digital Person of the year went to Byju Raveendran. Udaan won the Digital Start-up of the Year. 

GroupM Media India won the silver for Digital Agency of the Year, while Columbus India (SVG Media) won the bronze. 

The winners of the 9th India Digital Awards, coinciding with the 13th India Digital Summit, 2019, were announced at a glittering awards function held in Delhi on Saturday (January 19). The awards this year had 8 categories – Digital Advertising, Digital Content, Social Media, Mobile and App Award, Payment and Fintech Awards, Technology Awards, Digital Social and Economic Empowerment Awards, and Special Awards. 

Winners of 9th India Digital Awards:

Award

Winner

Best Brand Awareness Campaign using Mobile

Reckitt Benckiser India by Havas Worldwide India

Best Data Driven Marketing Strategy

Hindustan Unilever Limited by GroupM Media India

Best Lead Generation Campaign Through Mobile

Future Retail by Social Kinnect

 

Best Messaging Campaign

SonyLIV

 

Best Viral Marketing Campaign

Kingfisher Ultra Shorts - United Breweries by Twilight Entertainment

Best use of Native Advertising

B9 Beverages by Saavn Media

Best use of AR/VR in a Marketing Campaign

MTV India by Madison Media

Best Search Marketing Campaign

Curefit by Hiveminds

Best Omni-Channel Campaign Management & Marketing Automation

Coca-Cola India by Interactive Avenues 

Best Email Marketing Campaign

The Raymond Group by Dentsu Aegis Media India

Best Insurance Tech of the Year

Policybazaar.com

Best Innovative Mobile App

BYJU’S

B2B Content Campaign of the Year

StoryMirror & YES BANK

Most Consistent Excellence in Digital Publishing

Mahindra & Mahindra

Best use of Facebook 

Max Life Insurance by SVG Media (Columbus India )

Best use of Instagram

Bigbasket by Hiveminds

Best use of Twitter

Reckitt Benckiser India by Havas Worldwide India

 

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