Mercedes-Benz inks sponsorship deal with US Open
Mercedes-Benz USA has inked a four-year sponsorship deal with US Open Tennis Championship. The German automotive maker has replaced Lexus as the automotive sponsor for the tennis championship. The deal is estimated to be in tune of $35 million.
Through this deal, Mercedes-Benz has also become the official vehicle of US Open and has been given the opportunity of being the presenting sponsor of men's singles finals. The auto giant will also give away a Mercedes-Benz car to the men's champion of US Open.
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