OnTrack Announces Success Story of Mohanogorer Mohamela

OnTrack, a leading media consulting firm specializing in TV, digital, OOH, and branded content, is thrilled to share the success of our first Intellectual Property (IP) event, Mohanogorer Mohamela, which took place at the EEDF Ground in Taltala.

Launched in 2019 by Kolkata TV and Kolkata Municipal Corporation, Mohanogorer Mohamela started as a food festival and quickly became a mega event showcasing lifestyle, sports, FMCG, and online brands. This year's 10-day extravaganza drew over one lakh people, providing brands with maximum visibility and valuable exposure. Adding to the festival's magic were daily performances by renowned Bangla bands like Chandrabindu, Bhoomi, Cactus, Anjan Dutta, and other renowned artist who performed each day, much to the delight of the crowds. The festival has now become a hugely anticipated event on Kolkata's calendar, symbolizing the city's spirit of joy.

Saugat Kumar Banerjee - Director, Ontrack said, "OnTrack is proud to have played a significant role in the success of Mohanogorer Mohamela. Our collective expertise, experience, creativity, and knowledge of TV advertising sales, gained over the last three decades, have enabled us to provide unique consulting services to leading domestic media brands in local and national markets. Our team of talented experts believes in the #Newinnovations strategy, and we work with stakeholders to deliver a fantastic ROI model.

Moreover, we are excited to announce our upcoming IPS/Conclaves around healthcare, education, SMEs, real estate, and more. These IPS will offer clients direct access to their target audiences via a plethora of time-tested and bespoke solutions across all media platforms, both new and traditional.

At OnTrack, we are committed to transparency, innovation, targeted reach, results, and cost-effectiveness. With our extensive experience working with some of the best publishers and brands in the country, across GEC, News, Music, Movies, etc., in multiple languages and markets, we are confident in our ability to provide exceptional services that exceed our clients' expectations.

We invite you to partner with us and discover the benefits of our consulting services."