Samsonite Launches Collection with New Balance in India

Samsonite, the innovation pioneer in the luggage sector is launching a new collection in partnership with New Balance that celebrates individual expression and versatility. Renowned Indian filmmaker and Bollywood personality, Karan Johar hosted the collection launch of NB | Samsonite partnership, which witnessed notable personalities from various realms of fashion and lifestyle, sports, travel and film fraternity. The collection of bags and luggage will be available across stores in India.

 The collection features semi-transparent hard-shell materials for bags and can be used as a transparent case as well – ideal for short haul trips. Its sporty aesthetics, suited for all adventure seeking travellers and its distinct reversible pouches with leisure utility as well as high versatility, amps up your travel game. The NB | Samsonite collection encompasses the products detailed below:

 Essentials for daily life - featuring a Small Crossbody Bag, available in monochrome colour, with a minimalistic design, each case is presented with two reversible coloured pouches that expresses vibrancy of the collection. The bag is designed for those who live a multifaceted life, and can be used both as a hand clutch and a cross body bag.

 The NB | Samsonite partnership also features a semi-transparent hard side luggage and a rolling tote that comes in two colours: Black and White. Available in various colour combinations, the pouches are also versatile and reversible which enables travellers the freedom to customise the look to suit the occasion and mood. Every product purchased will come with a sticker pack that is exclusively designed for the collection.

 Speaking about the collection, Anushree Tainwala, Executive Director, Marketing, Samsonite South Asia shared, “Samsonite is committed to innovating for the future, while honouring its rich history. Through this collection, we seek to address the travel and lifestyle needs of today’s consumer who celebrates their triumphs in life and who live undefined”. Exuding vivacious energy and sporty aesthetic of New Balance, these bags are designed to suit every purpose.”

 The collection seeks to encourage individuals to live and pursue their dreams fearlessly, fuel their desire to stand out, and foster a love of exploration. Samsonite strives to reimagine their travel and lifestyle products with purposeful usage in an explorative and confident manner. Unabashedly eye-catching and youthful, this sporty versatile collection meets the lifestyle needs of today’s traveller by delivering customisable utility and style while encouraging exploration and self-expression.

 The collection will be available at all Samsonite retail stores, Samsonite.com, Departmental stores, official distributors, as well as selected New Balance stores.

Prices: