Victorinox India hosts heartwarming send-off for IDCA Team

Victorinox, renowned for its iconic Swiss army knife, extended a warm send-off to the India Deaf Cricket Association (IDCA) Team in New Delhi. The gesture was to convey best wishes to the team as they embarked on their journey to Sharjah for the World Cup 2024.

Amidst laughter and camaraderie, the players indulged in high tea, strengthening bonds and sharing moments of joy.

Mr. Debraj Sengupta, Chief Marketing Officer - Brand & Country Head - Watch at Victorinox India, expressed the company's delight in supporting the IDCA Team. Each player received a personalized Swiss Army Knife, emblematic of preparedness for any challenge, along with suitcases for their journey, ensuring they travel in comfort and style.

The event saw the presence of key figures including Debraj Sengupta, Priyanka Sippy, Sumit Jain, Reena Jain Malhotra, Roma Balwani, Vineet Malhotra, and Ajay Kumar, signifying the importance of the occasion.

Speaking on the collaboration, Mr. Debraj Sengupta stated, "Victorinox is deeply honored to welcome the IDCA Team to our Gute Reise Store in New Delhi. We believe in empowering individuals, and we wish the team all the success for the World Cup."

Roma Balwani, CEO & Brand Custodian of IDCA, expressed gratitude towards Victorinox India for their support, highlighting the significance of such partnerships in promoting diversity and inclusion in sports, particularly cricket for individuals with disabilities.

The Indian Deaf Cricket team is set to compete in the Deaf International Cricket Council (DICC) T20 Champions Trophy 2024 in Sharjah, UAE, where teams from six countries will vie for the coveted title. The tournament promises an exciting display of talent and sportsmanship, showcasing the spirit of cricket on a global stage.