Women enjoys business travel more than men: TripAdvisor study

TripAdvisor.in, the world's largest travel site, today revealed interesting insights into the travel preferences of Corporate India. The online survey, administered across a cross section of above 2500 travellers working in government, public sector, private companies, multinationals as well as self employed, disclosed that an astounding 90% of respondents enjoy travelling for work. Interestingly, 94% of the women prefer work-related travel as compared to 87% men. Also young India (22-25years) shows a 100% positive response on travelling for work.

An interesting emerging trend is that increasingly employees across organisations seem to be looking at technology as a viable alternative to reduce business travel with over 50% government officials inclined towards this trend. A surprising addition to this trend is that 84% women believe technology has reduced their work travel needs compared to only 63% men (considered traditionally to be more tech savvy than women).

Companies seem to be conservative on travel assignments this year with over 65% respondents say that their business travel has not increased or increased only marginally from 2010. "Break from routine office day' and "seeing new places on company money' seemed to be the most exciting perks of business travel with over 55% respondents citing both or one as their no. 1 perk. For over 20% respondents collecting hotel award points and frequent flyer miles were a great travel perk.

"This is our first travel survey conducted to understand the Indian business traveller better and the results have been extremely insightful. Most interestingly the survey has brought to light some striking facts about the Indian working woman's behaviour & preferences in contrary to our traditional perception. " said Nikhil Ganju, Country Manager, TripAdvisor (India).

Launched a little over 2 years back, TripAdvisor.In already attracts close to 3 million unique Indian visitors a month. Its popularity as one of the top travel sites in India is owing to its rich content on Indian destinations and hotels, coupled with the growing trend of Indians' planning their trips based on the experiences of other travellers'

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