Chandramohan Mehra joins Bajaj Allianz as Chief Marketing Officer

Chandramohan Mehra has joined Bajaj Allianz as Chief Marketing Officer (CMO) for both Bajaj Allianz Life Insurance and Bajaj Allianz General Insurance companies.

 Mehra brings with him over 22 years of rich work experience in diverse industries including life insurance, media and entertainment, banking and automobile. Prior to joining Bajaj Allianz, Mehra was with Sony Pictures Networks, as Senior Vice President and Head-Marketing for Sony Sab and Sony Pal, leading GECs of Sony Pictures Networks, for more than three years. Before that he was with SBI Life Insurance where he worked for eight years in different roles. At SBI Life, Mehra defined the brand roadmap, co-led the creation of cross sell vertical and spearheaded the online commerce vertical.

In his earlier stints, he was associated with Kotak Mahindra and FCB Ulka Advertising, in different capacities. Mehra is an MBA from Insead, France and alumnus of BITS, Pilani.