Croctober 2022 marks 20 Years of fandom for Crocs

Crocs is gearing up to celebrate 20 years of fandom during the most wonderful time of the year, Croctober. As a brand well known for its loyal global fanbase – a beautifully diverse tapestry of one-of-a-kinds from every corner of the world – this milestone moment will deliver the biggest and boldest fan-fueled experience yet with a month of surprise activations.

Festivities officially kick off in a big way on October 3^rd, with the launch of a “Free Pair For All” shoe giveaway. ‘Tag a friend, win a pair’ and every day for the first week of Croctober, the brand will give away hundreds of pairs of Crocs shoes each day inviting all fans, ranging from OGs to newbies, to join in on the celebrations.

From there, the iconic brand will continue to treat Croc Nation to surprise giveaways and exclusive products. New product launches and noteworthy collaboration releases will further commemorate the brand’s 20-year milestone in an authentically Crocs way.

Momentum will continue all the way up to Croc Day, that would mark the commencement of the celebrations, wherein a unique engagement activity for the fans is being planned. The day will also witness the launch of an intriguing AV feature, capturing their exhilaration & jubilation of fans receiving surprising packages from the brand.

Croctober is a moment to recognize Crocs fans around the country who are the driving force behind the brand’s success. It all started on October 23^rd in 2017 with what was originally known as National Crocodile Day, when Crocs fans saw an opportunity to turn it into a celebration of their favorite shoe brand. They commemorated the day by wearing and posting about their beloved Crocs, encouraging others to do the same, and igniting a movement across social media. Soon, Croc Day was born. Year-on-year, anticipation for this unique fan-first holiday grew, until what started as a one-day ode to the brand’s evolution into a global month-long celebration that is heralded today as “Croctober”.

Everyone is invited to join in on the fun all Croctober long. Tune in to Crocs’ channels by following @Crocsindia and #Croctober on social media or by visiting shopcrocs.in. Sign up to become a Crocs Club member and be the first to know about special promotions, enjoying exclusive access and added benefits throughout Croctober and beyond.