MEC bags the media duties of ASK group

The ASK group, a leading Wealth Management player in India, today announced the appointment of MEC as their media partner for all the businesses under the group. Speaking on the partnership, Salil Vaidya, Head Marketing for the ASK Group said, "MEC with its excellent track record and all round capabilities is the right partner for our business needs. Given the challenges we face in reaching our prospects who are some of India's richest individuals and families, we needed a partner who can also offer unconventional and media neutral customer engagement solutions."

The ASK group with a heritage dating back to 1983 is a leading player in the Wealth Management business, managing the wealth of some of the richest families in India. Renowned for its strong research based investment advice, the group, which pioneered the concept of equity research in India, today offers a range of Wealth Management solutions including portfolio management, real estate advisory and investment advisory services.

"It's a real pleasure to have a prestigious brand like ASK on our client roster", says Manjiri Kamat, Managing Partner & General Manager, MEC Mumbai and Bengaluru. "The company has aggressive growth plans for the future and we look forward to adding value through our unique Active Engagement approach. We look forward to exciting times ahead".

With 4 offices across India employing over 130 people, MEC's clients include: LG Electronics, Colgate, Reliance Communications, Nivea India, Mercedes Benz, Zee Network, HDFC Standard Life Insurance, Citi, DHL, Sony Ericsson, Singapore Tourism Board, Cavinkare, Singapore Airlines, Honda Motors & Scooters, Jaypee Cements, Pidilite among others.