Meta to launch new WhatsApp features

Meta released a statement today sharing that the Communities on WhatsApp will soon begin rolling out to users worldwide over the coming few months.

In reality, Meta is launching a new feature, ‘Communities’ on its messaging product WhatsApp. It will enhance the performance of groups by enabling sub-groups, multiple threads, announcement channels, and more. Meta is also working on polls and a 32-person video-calling feature too. All these features are secured by end-to-end encryption for privacy reasons.

Earlier this year, WhatsApp had started developing Communities. To manage group talks on WhatsApp, communities like neighborhoods, parents at a school, and employers can now join many groups under a single roof.
On Android, users can find the new communities option at the top of their conversations, while on iOS, they can find it towards the bottom of their discussions. From there, users can either add already-existing groups or start a brand-new Community. When a user is in a Community, they can rapidly switch between accessible groups to get the information they need when they need it and administrators can send everyone in the community the important changes.
With Communities, WhatsApp aims to redefine how companies communicate with one another while offering the highest degree of security and privacy available on any platform. The options currently available ask consumers to provide software or app developers access to a copy of their messages. WhatsApp believes that end-to-end encryption should give users with a superior level of protection.
WhatsApp also makes three additional capabilities available: in-chat polling, 32-person video calls, and groups with up to 1024 participants. These features, which can be used in any group and are similar to emoji reactions, larger file sharing, and admin deletion, will be beneficial for communities.

Exclusives
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Exclusives