Nabendu Bhattacharyya establishes own OOH business

Former Ogilvy Action president, Nabendu Bhattacharyya, has initiated his own venture called Milestone Brandcom. Milestone Brandcom ' a company in the OOH space ' will have its headquarters in Mumbai and is expected to start pan-India operations by October 15.

There are concrete plans of expanding the business beyond OOH and launching a retail solution unit soon. Following this addition, Milestone Brandcom expects to add verticals like brand activation and sports within a six months time frame.

Bhattacharyya has partnered with some private equity investors and has roped in experienced individuals. Fellow founding members ' Imtiyaz Vilatra, Hanoz Patel, Pramit Mehta and Debashis Banerjee ' all worked at Ogilvy with Bhattacharyya.

Media
@adgully

News in the domain of Advertising, Marketing, Media and Business of Entertainment

More in Media