Teaching the usage of Twitter as a marketing tool: Digital Vidya Bootcamp

Lead by Pradeep Chopra, Co-Founder, Digital Vidya and Shrinath Navghane, Lead Trainer, Digital Vidya, the cadets went through a rigorous learning program about the power of Twitter. They were awarded Gold medals for their successful participation in the camp.

The barracks were set up at Le Sutra, India's premier Art Hotel. The workshop included first time tweeters to experienced tweeters thus, creating a warm, helpful vibe amongst learners. Both Chopra and Shrinath did an excellent job of creating an environment where in people attending the workshop interacted with each other on a comfortable level thus, were not afraid to ask for help. They were involved in interesting exercises and also made presentations based on the day's teachings.

The workshop taught you everything you need to know on how to build a following for your brand with the help of Twitter. They were taught how to use Twitter to its full potential by practical use of the social network.

Twitter was launched by Jack Dorsey in July, 2006. Since then its popularity has grown worldwide. It is estimated that Twitter has 190 million users, generating 65 million tweets a day. Twitter seems to be "The best way to discover what's new in your world.' Twitter is a real-time information network that connects you to the latest information that you find interesting.

Digital Vidya is the foremost digital marketing training company in India. It encourages and builds digital marketing talent by providing hands-on workshops in diverse areas of digital marketing such as SMM (Social Media Marketing), SEO (Search Engine Optimization) and PPC (Pay per Click) Advertising.

The Bootcamp proved to have a positive affect on the cadets. Every participant walked home with a whole world of insight into the social networking industry and a goodie bag in one hand. | By Vanessa Azavedo [vanessa(at)adgully.com]