Satyjit Sengupta joins DB Group as Chief Corporate Sales & Marketing Officer

DB Corp Limited (DBCL), India’s largest print media company and home to flagship newspapers Dainik Bhaskar, Divya Bhaskar, Divya Marathi and Saurashtra Samachar, announced today that the company has appointed Mr. Satyajit Sengupta as Chief Corporate Sales & Marketing Officer.

Satyajit will be responsible for spearheading the Corporate Sales & Marketing Vertical for Dainik Bhaskar. He brings with him over 18 years of extensive experience in print media – a segment that enabled him to chart a high-growth revenue trajectory for the organisations he has been a part of. He also has to his credit several awards and recognitions particularly during his tenure with the Times Group, which lasted for almost 12 years.

Prior to joining Dainik Bhaskar, Satyajit served as Associate Vice President, The Times Group in Gurgaon where he was responsible for leading the Metro Response team and generating revenue for all Times Group publications from corporate clients. At the Times Group, he was also responsible for the Telecom verticle as the National Verticle Head and earlier served as National Response Head – Magazines. Hestarted his career with the Indian Express Newspapers Bombay Limited in 1998.

Satyajit is an Economics (Hons) Graduate from Shri Ram College of Commerce and has a PGDM from IIM Bangalore.

Commenting on the appointment, Mr. Girish Agarwaal, Non-Executive Director, DB Corp said “We welcome Satyajit on board. The expertise, experience and knowledge that Satyajit brings to DBCL further strengthens our Marketing and Corporate Sales function and reinforces our position as one of India’s largest and dynamic media conglomerates. Dainik Bhaskar is at an exciting stage of growth with several milestones to be achieved. We are confident that his proven ability to drive strategic growth, explore exciting avenues, and his leadership skills will contribute to the Group’s ambition of further strengthening the Bhaskar brand as we move forward.”

Mr. Satyajit Sengupta, Chief Corporate Sales & Marketing Officer said, “I am excited to lead an immensely passionate and talented group pf prefessionals at Dainik Bhaskar. Dainik Bhaskar is extremely well positioned to expand and tap significant opportunities within the Indian media landscape. I look forward to working with the entire Bhaskar team as we embark on this exciting journey."