Financial advisory and investment management platform Dezerv, which is backed by marquee investors such as Accel Partners, Matrix Partners, Elevation....
Mumbai-based content studio, digital agency and production house —The Content Lab, has partnered with two-wheeler tyre and riding gears brand,....
Authored by Shashi Bhushan Singh, Founder & Director, Shisham Digital Content marketing is not just about creating content; it's about creating....
Authored by Vikash Kumar, DM Manager,PromotEdge In today's digital age, content marketing remains a primarytool, asserting its position as one of....
Audio Series platform Pocket FM today announces the appointment of Vivek Bhutyani as the Vice President of Content Marketing. With over 20 years of....
Supari Studios, the branded content vertical of Kulfi Collective, has announced that it has won the content marketing mandate for Spotify India. The....
Shipyaari, a Saas-based logistics platform dedicated to simplifying logistics solutions for Indian businesses, has awarded their SEO and Content....
In the new financial year, Rose Audio Visuals collaborates with the former Fiction head of Colors Sonnal A Kakar who will bring her creative....
These are volatile and uncertain times today, and it has become all the more challenging to stay on top of one’s game, especially for marketing....
SkillArbitrage, a subsidiary of Addictive Learning Technology Pvt Ltd, has appointed Sunayani Ganguly as Content Marketing Head. Ms Ganguly has over....
Noise, India’s leading connected lifestyle tech brand has announced the appointment of Rahul Bhojraj as its Head of Creative Content as a step....
AdLift, a global digital marketing agency has won the SEO, Content Marketing and Content Writing mandate for Wingreens Farms Pvt. Ltd, India's....
AdLift, a global digital marketing agency wins the SEO and Content Marketing mandate for TheLabelLife – an elevated lifestyle brand. As part of....
Publicis Groupe India today announced that it has further strengthened its fast-growing Content Practice with the appointment of Hari Krishnan as....
The marketing world moves at the speed of light. But after the pandemic that speed has further increased as brands are enthusiastically geared up for....
Hiver, the world’s first help desk designed for Google Workspace, has appointed Charu Gupta as Director of Brand and Content Marketing. She....
Authored by Mayank Gulati, Founder and Marketing Director at Content Ninja Content marketing is a central aspect of any brand strategy today, but....
Adhishree Murdia from ZEE Entertainment Enterprises is now Vice president - brand & content marketing at ZEE5 Global. She has been with ZEEL for....
The Pokémon Company announced its India-focused hinterland content strategy to drive its subscriber base and viewership on YouTube. After the....
Authored by Deepak Lamba, Chief Executive Officer, Worldwide Media We might all remember our days of struggle with technology a couple of decades....
PK Jayadevan has joined CoinSwitch Kuber as Director of Communications & Content. CoinSwitch Kuber is India's largest (in terms of user base) and....
The world is moving at a pace that’s much faster than it has ever moved before and a lot of that has to do with the rapid developments in the....
STAGE has partnered with Chingari to generate specific artist-based content (like poetry, comedy, web series etc.) on one of the country’s....
Moneycontrol has onboarded entrepreneur and presenter Rahul Jagtiani as a consultant to bolster their editorial efforts in the red hot crypto space....
Dailyhunt, India’s #1 local language content platform, recently introduced a section on ‘podcasts’ on the app to give access to its....
The Oscars and the Cannes Film Festival are inarguably the biggest events celebrating the movie industry. But as the art of film and video making....
Short video app MX TakaTak has appointed Parul Menghani as its Vice President and Head of Content. With over 17 years of experience in the media and....
PallyCon, a global leader in Multi DRM and content protection service provider, announced the launch of a powerful Anti-piracy service for the OTT....
Homegrown pharma major, FDC Limited, parent to brands such as Enerzal, Enerzal Zero and several others, today announced its partnership with leading....
Editor's note by Neal Mohan, Chief Product Officer: YouTube’s enormous library of content has always set us apart as a platform. No matter what....
upGrad, South Asia’s largest higher edtech company, today announced the appointment of Shreyas Shevade as the Head of Creative and Content....
Authored by Sharat Krishnan, Head of Marketing, Melorra Content marketing is not a novel aspect. However, in the post-COVID world of digital content....
AdLift, the global digital marketing agency has been appointed as the digital partner for Titan group. As part of the mandate, AdLift will handle the....
With digital transformation radically improving and pushing boundaries, Pepper Content, a content marketplace, today announced the launch of....
EPIC ON, a premium OTT platform owned by IN10 Media Network has partnered with PhonePe, India’s leading digital payments platform to offer its....
Content marketing business in India has seen a tremendous evolution in the last 5 years. From a point where it was important to evangelize content....
One can safely say that content consumption across platforms kept Indians sane during the prolonged lockdown period and also with the increased....
India’s ancient practice to maintain holistic health, Yoga today has made deep inroads throughout the world and even gained recognition from....
The COVID-19 pandemic and resultant nation-wide lockdown has seen increased consumption of content as people remained confined at home. On June 6,....
Rajan Srinivasan, CEO & Founder, Scatter writes about marketers who are planning to beef up their content marketing teams Looking for a....
Scatter, India's leading content marketing company, has won the Salesforce blog management mandate. As their content partner, Scatter will help....
RepIndia has won the social media and content marketing mandate for ALTBalaji, Balaji Telefilms' subsidiary subscription based, video-on-demand....
SonyLIV has a newly appointed leadership team under Danish Khan, Head – Digital Business, Sony Pictures Networks India. The team comprises of....
To celebrate its fifth anniversary, WittyFeed, India's leading infotainment platform, has launched WittyVerse, a universe of fictional characters.....
Adhering to its promise of being India’s No. 1 youth entertainment brand, MTV brings to its audience some clutter breaking concept based....
Authored by Nitin Mathur, Co-founder & CEO, 91mobiles. Content marketing has become an important part of most brands’ and marketers’....
Authored by Karthik Nagendra, Founder & CEO, Thought Starters. In the past few years content marketing has gained a lot of popularity. Almost....
AdLift, a global digital marketing agency bags the content marketing mandate for KENT CamEye – a next-gen car camera. The launch of KENT CamEye....
Independent content distributor GoQuest Media Ventures (GQMV) today announced a strategic investment in Digibooster, South Asia’s largest short....
Saugata Bagchi has been appointed as the head of global content marketing at Tata Communications. He will lead the charge to create the right kind of....
Authored by Prashant Deorah, CEO and Managing Director, Puretech Digital. Both social media and content marketing are important aspects of any....
When Maybelline NY came to us back in 2016, they did what all brands tend to do: They said that they wanted to push their products to our massive....
Pooja Gupta joins iTV Network as VP – Brand & Content Marketing. With a career spread over two decade’s, Pooja is a seasoned....
Authored by Jasmine Chabria, Creative Partner and Co-Founder, Boom Man Studios Jasmine Chabria heads the creative ads & fiction video content....
On September 28, Morden Chen, General Manager of Alibaba UC Ads, will reveal their short video ads platform at The MMA Forum being held at Taj Santa....
Vatsana Technologies (the parent company of WittyFeed- world’s second-largest content marketing company), has recently extended its operations....
What is the first thing that comes to your mind when someone asks you about content marketing? Facebook? YouTube? Fancy websites? Endless e-mailers?....
Good quality is the benchmark for content marketing success. Companies today are investing heavily in content production, including hiring....
Over 9 decades since inception, Parle Products still continues to be a strong household name. An annual research conducted by The Economic Times....
We are all residents of Marketing Street. Our addresses differ as we move sectors between brand to agency or mainline to digital, but sooner or later....
In 2017, content marketing took center stage, and Indian marketers got a flavour of what new-age marketing looks like, powered by data and presented....
Smartphone’s and other digital devices have instigated a new epoch of television/video consumption in India by transforming it into a personal....
With evolving times and enhanced connectivity, human dependencies on social media is increasing at a rapid pace and it is continuously tilting the....
Content marketing has been the talk of the town for a while now and is evolving as marketers’ go-to strategy. It has been producing sizeable....
Circa 2017– internet, smart devices and technology has created a world in which, to a greater extent than ever before, individuals and....
Content marketing is a strategy to create, curate and amplify content for building advocacy and thought leadership which can directly result in....
Digital marketing & communication consulting company Arm Worldwide (formerly Arm Digital) is bullish on its nearshore and offshore operations and....
FreshMenu.com takes the content route to talk about everything food related with the launch of their very own magazine ‘Food For....
WittyFeed, world’s second largest and India's largest content marketing company has rebranded itself and launched a new user interface . The....
Integrated marketing agency, Laqshya Media Group has announced its foray into branded Intellectual Properties (IPs) and content with the launch of a....
To say the advertising scene is changing would be misleading. Anyone who thinks that Content Marketing is not the way forward has missed the boat.....
Yahoo India has announced the launch of Yahoo Storytellers, a content marketing solution for brands and agencies that leverages Yahoo’s....
The 7th edition of ad:tech Digital Marketing and Advertising Conference and Exhibition in India got underway in Gurugram yesterday, March 9, 2017.....
Marketing’s role is evolving and content can help marketers play a larger role in driving awareness, consideration, lead generation &....
There is always a revolution happening within the digital media landscape. With the advent of new technologies, the digital playing field is....
Doordarshan has unveiled a policy to attract high quality content on its National & Regional Channels through an offer of sale of slots. The....
LinkedIn has released the list of ‘50 Most Influential Financial Services Brands’ that most effectively use the LinkedIn platform to....
Girish Balachandran appointed as Chief Strategy Officer, Neha Mehrotra and Shalmana Tendulkar as Regional Heads for Avian North & West....
MSL Group the PR Agency has been appointed by Coca-Cola to bring in good content and new perspective for the Company. Coca-Cola has decided to....
Colloquial will build publishing environments for brands, specializing in content that builds loyalty and audience over time – short....
Tangerine Digital has launched a customized content marketing solution for brands in the consumer durables segment to enable effective and....
In a short span of its existence, Yorke Communications has serviced more than 70 customers, and has varied offerings around content which include....
Mindshare, a WPP strategic planning and media investment agency has announced the establishment of a newly formed Content Marketing and Strategic....
Oberoi Mall, one of the leading malls in India is all geared to roll out its fun, exciting and entertaining offering “Summer Escape” from....
Search and Digital Consulting firm, Communicate 2, has appointed Suyash Trivedi as Head for Video Content Production and Satish Vijaykumar as....
Entrepreneur, "India's first magazine for entrepreneurs and their businesses" was launched a year back in India. The product worked well within the....